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HealthyGrid
MODA HEALTH SUBSIDIARY

Director Head of Product

HealthyGrid

VISIT SITE

"Preventive dental care through innovative products"

Aug 2012 - Sep 2016

This product is live!

https://loloz.com

VISIT SITE

THE PROBLEM

Traditional dental care is reactive rather than preventive, and getting children to maintain oral hygiene is a constant struggle for parents.

THE SOLUTION

A candy that fights cavities using patented Cavibloc technology, making preventive dental care enjoyable for children and convenient for parents.

THE STORY

Led product development for Loloz, a revolutionary 'cavity-preventing' candy using Cavibloc, a patent-pending licorice-root extract shown in UCLA research to inhibit the three major bacteria causing tooth decay. The all-natural, sugar-free formula provides 3-6 months of protection with just a 10-day treatment cycle.

KEY METRICS

40%
YoY Revenue Growth
$200K
Cost Reduction
29%
Service Cost Cut

ACHIEVEMENTS

Directed P&L operations, product design, marketing, branding, and e-commerce for dentaloptimizer.com
Launched Loloz cavity-fighting lollipops and lozenges with Cavibloc technology
Product featured as 'disruptive technology' for preventive oral care by dental industry press
Reduced operational costs by $200,000 annually through process optimization
Achieved 40% year-over-year revenue growth across product lines
Developed turnaround strategy for Astra PracticePartners returning to profitability in under 1 year
Implemented Salesforce Service Cloud reducing cost of service by 29%

PRODUCTS

Loloz Lollipops

Loloz Lollipops

Cavity-fighting lollipops for kids

Loloz Lozenges

Loloz Lozenges

Adult-friendly mint lozenges

DentalOptimizer

DentalOptimizer

E-commerce platform